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2. Deep dive on the German tractor industry

Germany is Europe’s largest agricultural tractor market and is second only to Italy in the production of this type of equipment. Our new equipment analysis examines the industry from the point of view of sales, production and also population of machines.

During the last four years, sales of new tractors have stabilised at what suppliers consider a normal level of around 28,000 units, although briefly rose to 34,000 units in 2017 as a result of the impending introduction of the EU’s Tractor Mother Regulations. Although sales have been a little volatile in recent years, the population of active machines has steadily increased due to tractors’ long working lives, and there are now more than 2 million such machines in use in Germany.

The production of agricultural tractors has stood at around 47,000 units annually but with a strong trend in favour of larger, more sophisticated products. The three surviving producers of standard agricultural tractors, John Deere, SDF and AGCO Fendt, are all concentrating their energies on the multi-speed tractor with a six cylinder engine of at least 100 horsepower, and permanently looking at ways of building added value into their products.

Off-highway Research’s new equipment analysis on the agricultural tractor industry in Germany is now available to download for subscribers to the European Service, who can login here. It can also be bought by non-subscribers – click here for more details.

It is believed to be the most detailed and in-depth report ever published on the subject, with analysis covering market size, market shares, production, foreign trade, market structure, distribution networks, equipment population, machines available and a five-year forecast.

Contact [email protected] for more details about our reports and subscription packages.