The market did not slow down during the Covid pandemic, and there are many positive long-term factors which will continue to drive growth.
Policy drivers and the availability of products are expected to drive a sharp increase in sales of medium-sized electric wheeled loaders in China. However, it will also remain the largest market for traditional diesel-powered loaders for the foreseeable future.
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Off-Highway Research’s new Customer Group Database Service provides information on the different types of buyer for each machine type, and how this has changed over time. Annual sales for each equipment type in each country are broken down into a number of customer groups such as contractors, extraction (mining & quarrying) , rental etc. The breakdown is in terms of both unit sales and the nominal US$ value of the sales.
As well as allowing clients to view individual countries and machine types in isolation, this data can be analysed across multiple countries and equipment to provide insights into the profound changes which take place over time in equipment buying patterns.
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