Off-Highway Research's Chris Sleight spoke to American Cranes & Transport magazine about the industry outlook for 2022 and beyond.
Analyse sales by equipment type, by country and by type of customer, with 10 years of historic data and a five-year forecast
The video of our 14th December 2021 webinar is now online, as are the presentation slides
Off-Highway Research’s new Customer Group Database Service provides information on the different types of buyer for each machine type, and how this has changed over time. Annual sales for each equipment type in each country are broken down into a number of customer groups such as contractors, extraction (mining & quarrying) , rental etc. The breakdown is in terms of both unit sales and the nominal US$ value of the sales.
As well as allowing clients to view individual countries and machine types in isolation, this data can be analysed across multiple countries and equipment to provide insights into the profound changes which take place over time in equipment buying patterns.