International Construction has published a comment piece from two industry thought leaders on the potential for a Tesla-like company to bring revolutionary change to the industry through electrification of equipment.
With digitalisation, electrification and autonomy changing the industry, former CNH Industrial executives Alan Berger and Carl Gustaf Göransson ask if construction’s established manufacturers could be wrongfooted by a new market disruptor?
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Carl Gustaf Göransson also spoke on these topics during Off-Highway Research's November 2020 webianr, which can be viewed on YouTube here.
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